Umbiko wokuhlaziya mayelana nesidingo semakethe nokuhlela isu lokutshala imali embonini yezincwadi zokubhala yaseChina kusukela ngo-2022 kuya ku-2027.
1, Imboni yokubhala yaseShayina ingene esikhathini sokuthuthuka okuqhubekayo
Kusukela ngo-2013 kuya ku-2018, imboni yezokubhala e-China ingene enkathini yokuthuthuka okuqhubekayo ngenxa yokwehla kwenani labafundi esikoleni, amahhovisi angenamaphepha nezinye izici.Ngokwezibalo ze-IBIS, ngonyaka wezi-2018, imali engenayo yebhizinisi embonini yokukhiqiza izinto zokubhala e-China yafinyelela kumadola ayizigidi eziyizinkulungwane eziyi-17, okuwukunyuka kwama-4.0% ngonyaka wezi-2017.
Kusukela ngo-2013 kuya ku-2018, ukusetshenziswa komuntu ngamunye kwezincwadi zokubhala e-China kukhuphuka unyaka nonyaka.Ngo-2018, ukusetshenziswa komuntu ngamunye kwezinto zokubhala eChina kwafinyelela ku-US $15.8, cishe ama-yuan ayi-100.
2, Ngo-2018, isabelo semakethe sezinto zokubhala zephepha e-China seqe ama-40%
Ngomkhiqizo, imikhiqizo yemboni yezokubhala yaseShayina ikakhulukazi ihlanganisa izincwadi zokubhala ezifana namapeni ebhola, amabhulashi, amapensela, uyinki, izinto zokubhala zamaphepha kanye nezinsiza zokufundisa.
Ngo-2018, phakathi kwezigaba zemakethe embonini yezokubhala e-China, isabelo semakethe sezincwadi zokubhala siphezulu kakhulu, sibalwa ngama-44% emakethe ephelele yemboni yokubhala e-China, kulandelwa ukubhala izincwadi, ukubalwa kwama-32%, ukufundisa. izimpahla kanye ne-ink accounting 12% kanye 1% ngokulandelana.
3, Isiteshi esingaxhunyiwe ku-inthanethi kuseyisiteshi esikhulu sokuthengisa semboni yezokubhala e-China
Ngokombono wemodi yokuthengisa, imodi yokuthengisa yemboni yezokubhala e-China ingahlukaniswa ngokuthengisa nokusatshalaliswa okuqondile.Imodi yokuthengisa eqondile ibhekisela ekuthengisweni okuqondile kwamabhizinisi ngokumaketha okuqondiwe, izitolo eziqondile, ukuhweba nge-inthanethi, njll. E-China, ibonakala kakhulu ekuthengiseni imikhiqizo kuma-ejensi kahulumeni, amabhizinisi amakhulu namanye amakhasimende amakhulu;Imodi yokusabalalisa isho ukuthi amabhizinisi athengisa imikhiqizo kumatheminali ezitolo ngokusebenzisa abasabalalisi, futhi ekugcineni adayisele imikhiqizo ngokungaqondile kubathengi.Amabhizinisi awabheki ngqo kubathengi.Ukusabalalisa kuyimodeli yokuthengisa evamile embonini yezincwadi zokubhala e-China okwamanje.
Ngokombono wamashaneli okuthengisa, iziteshi ezinkulu zokuthengisa zemboni yezokubhala yase-China zingahlukaniswa zibe ukuthengisa okuku-inthanethi nokuthengiswa ungaxhunyiwe ku-inthanethi.Iziteshi zokuthengisa eziku-inthanethi ikakhulukazi zibandakanya ukuthenga ku-inthanethi nokuthenga ekhaya;Iziteshi zokuthengisa ungaxhunyiwe ku-inthanethi ikakhulukazi zifaka abathengisi begrosa, abathengisi abangochwepheshe bezinto zokubhala nezinto zasehhovisi, kanye nezitolo eziphelele.Abathengisi begrosa bangahlukaniswa abe abathengisi begrosa besimanje kanye nabathengisi begrosa bendabuko.Abathengisi begrosa besimanje ikakhulukazi babhekisela kuma-hypermarkets, izitolo ezinkulu, njll. Abathengisi abaphelele bathembele ezitolo ezinkulu ukuze bathengiswe.
Uma kuqhathaniswa nokuthambekela kwezinguquko ezisheshayo kumodi yesiteshi kanye nokwanda okusheshayo kwenani lamashaneli aku-inthanethi kwezinye izimpahla zabathengi eminyakeni yamuva nje, ingxenye yeziteshi zenjoloba nepulasitiki embonini yezokubhala yaseChina ishintshe kancane.Ngokwezibalo ze-Euromonitor, ngo-2018, ukuthengiswa kwenjoloba nepulasitiki okungaxhunyiwe ku-inthanethi embonini yezincwadi zokubhala yaseChina kwaba cishe u-86% futhi ukuthengiswa kwe-inthanethi kubalele cishe u-14%.Ngokuqondene nesimo samanje, isiteshi esivamile esingaxhunyiwe ku-inthanethi sisewumzila oyinhloko wokuthengisa embonini yezincwadi zokubhala e-China.
Phakathi kwamashaneli okuthengisa ungaxhunyiwe ku-inthanethi embonini yezincwadi zokubhala e-China, iziteshi eziyinhloko zokuthengisa izitolo zegrosa kanye nezitolo zokubhala eziqeqeshiwe kanye nezitolo zamahhovisi.Abathengisi abaphelele abathatha izitolo ezinkulu njengeziteshi eziyinhloko zokuthengisa babala ingxenye encane, ebalelwa ku-3.7%.Esiteshini sokusabalalisa sezitolo zegrosa, izitolo zokudla zesimanje zenza u-36.5% wesamba esithengisiwe sase-China ungaxhunyiwe ku-inthanethi, kuyilapho izitolo zegrosa zendabuko zenza u-13.9%.
Emkhakheni wokuthengiswa kwe-inthanethi kwemboni yezincwadi zokubhala e-China, ama-akhawunti okuthenga ku-inthanethi angu-93% futhi ukuthenga komndeni kubanga u-7%.
4, Kulinganiselwa ukuthi usayizi wemakethe wemboni yokubhala yaseChina uzodlula amaRandi ayizigidi eziyizinkulungwane ezingama-24 ngo-2024.
Ngokokuhlaziya okuzokwenzeka, iziteshi ezingaxhunyiwe ku-inthanethi zisazoba iziteshi eziyinhloko zokuthengisa embonini yezincwadi zokubhala yaseChina eminyakeni embalwa ezayo.Ngokuthuthukiswa okuqhubekayo kwemikhiqizo yemboni yezokubhala yaseShayina kanye nokuthuthukiswa kancane kancane kokusetshenziswa, usayizi wemakethe wemboni yezokubhala yaseChina uzokhula kancane kancane.Kulinganiselwa ukuthi ngo-2024, usayizi wemakethe wemboni yezokubhala yaseShayina uzodlula amaRandi ayizigidi eziyizinkulungwane ezingama-24.
Ukuze sihlangabezane nokwaneliseka okulindeleke kakhulu kwamakhasimende, sineqembu lethu eliqinile elizonikeza ukwesekwa kwethu okungaphezu kwakho konke okuhlanganisa ukumaketha, imali engenayo, Samukela ithuba lokwenza ibhizinisi nawe futhi sithemba ukujabulela ukuhlanganisa izici ezengeziwe izinto zethu.
Inkampani yethu ihambisana nombono wabaphathi "wokugcina izinto ezintsha, uphishekele ubuhle".Ngesisekelo sokuqinisekisa izinzuzo zemikhiqizo ekhona kanye nezixazululo, siqhubeka siqinisa futhi sinweba ukuthuthukiswa komkhiqizo.Inkampani yethu iphikelela ekwenziweni okusha ukuze kuthuthukiswe intuthuko esimeme yebhizinisi, futhi isenze sibe abahlinzeki bezinga eliphezulu basekhaya.
Isikhathi sokuthumela: Dec-08-2022